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AdPushup is a revenue optimization platform that helps web publishers sustainably grow their advertising revenue by using a combination of cutting-edge technology, premium demand partnerships, and proven ad ops expertise. 

Even though an ad network such as this one can be supportive, it’s important to consider all the alternatives available and make sure you’re using the option that fits you the best. Once you start looking far off what AdPushup can offer, you’ll see the enhanced capabilities available to optimize your advertising revenue and performance.

We compare some of the Best AdPushup Alternatives for Indian Publishers:

MediaFem

This is a full-service SSP platform located in the UK, with more than 12 years of experience in ad monetization. Many publishers around the world use their ad codes to stimulate users to view more articles on the same site or to increase their revenue for referral traffic. Powered by a modern predictive engine, the platform equips publishers with capabilities that are vital to digital media success, including A/B testing, intelligent reporting, and personalization features.

Paying in Net53 terms, MediaFem does not charge any sum cost as they work with a Rev. Share model 70% for Publishers. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers. 

For us this will be our primary suggestion to start, you can sign up in MediaFem here.

AdMaven

AdMaven is called the best pop-under ad network for publishers. However, the network also supports mainstream display ads including banner, lightbox, interstitial, and slider ads. They serve hundreds of millions of ad impressions in about 200 countries.

The bandwidth of their reach and impression gives advertisers a wide range of options to explore geotargeting. Their well-constructed and structured real-time bidding system also help in precise targeting. Currently, AdMaven has a publisher base of 25,000 who are monetizing their sites with them.

TrafficForce

TrafficForce helps publishers and advertisers maximize their ad revenue by offering various forms of online advertising. The ad network sells targeted website and mobile traffic on an impression basis.

Being a supply-side platform, the network helps publishers gain access to over 100 demand-side partners. They follow the header bidding or open RTB technology to deal with traffic. The network supports ad formats like display banners, native ads, pop-under, IM floater, and in-stream video ads for publishers to leverage.

Evadav

Evadav is an advertising network focusing on push notifications, but they also provide many ad options, including banners, video sliders, and native ads for both desktop and mobile.

When a user subscribes to your push notification system, they remain connected to your account, earning you a constant daily income from their signup. Evadav also has a referral program that pays you 5% of the revenue made by referred publishers, bringing you even more passive income with very little work.

All websites are approved to ensure that adverts are brand-safe, so you benefit from high-quality traffic and trustworthy adverts.

SmartyAds 

Smarty Ads is a media network created for publishers who are looking for intelligent revenue optimization. Their cross-environment header-bidding wrappers and high-volume marketplace deals intensify competition for inventory and help improve publishers’ yield. They serve over 2 billion daily impressions driving the highest eCPMs, CTRs, and fill rates across all geographical locations which climb up to 100%.

SmartyAds also offers a range of desktop and mobile ad formats, rewarded videos, interstitials, native ads, and banners. Their lightweight and latency-free IOS and Android SDK enable mediation which sends requests to a large number of ad networks and DSPs. 

Their partnerships with top demand partners in global monetizing geographies benefit publishers with highly-targeted personalized advertising with ease.

Ads can be useful for monetizing a website. However, finding the best alternative to AdPushup depends on a number of factors, including your audience size and composition of ads on your website, rates, etc.

The best way to do it is to test a few different options and then decide which one produces the biggest revenue, for us MediaFem will be the choice. 


Also published on Medium.


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