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Media.net is a digital advertising platform for both publishers and advertisers. It is one of the best ways to maximize revenue from the content. No matter which content you are dealing with, Media.net has plenty of types of ads that will be suitable for your website’s content. 

Even though an ad network such as this one can be supportive, it’s important to consider all the alternatives available and make sure you’re using the recourse that fits you the best. Once you start looking far off what Media.net can offer, you’ll see the enhanced capabilities available to optimize your advertising revenue and performance.

We compare some of the best options for Publisher to monetize this format:

  1. MediaFem

This is a full-service SSP platform located in the UK, with more than 12 years of experience in ad monetization. Many publishers around the world use their native codes to stimulate users to view more articles on the same site or to increase their revenue for referral traffic. Powered by a modern predictive engine, the platform equips publishers with capabilities that are vital to digital media success, including A/B testing, intelligent reporting, and personalization features.

Paying in Net53 terms, MediaFem does not charge any sum cost as they work with a Rev. Share model 70% for Publishers. These percentages are consistent, regardless of a publisher’s geographic location, and are not in any way averaged between publishers. 

For us this will be our primary suggestion to start, you can sign up in MediaFem here.

2. SmartyAds

SmartyAds is a media network created for publishers who are looking for intelligent revenue optimization. Their cross-environment header-bidding wrappers and high-volume marketplace deals intensify competition for inventory and help improve publishers’ yield. They serve over 2 billion daily impressions driving the highest eCPMs, CTRs, and fill rates across all geographical locations which climb up to 100%.

SmartyAds also offers a range of desktop and mobile ad formats, rewarded videos, interstitials, native ads, and banners. Their lightweight and latency-free IOS and Android SDK enable mediation which sends requests to a large number of ad networks and DSPs. Their partnerships with top demand partners in global monetizing geographies benefit publishers with highly-targeted personalized advertising with ease.

  1. SiteScout

SiteScout was the first self-serve media buying network and remains the largest to this day. The company currently works with 31 billion ads per day across nearly 70,000 different websites. SiteScout offers real-time bidding and reporting, which allows advertisers to keep close tabs on their campaigns and optimize them for the highest possible ROI. 

Advertisers can also use the SiteScout platform to reach consumers via other networks such as Google, Appnexus, and Adtech.

  1. Epom

Epom is one of the display ad networks that actually let the customers try their platform before paying. That free trial may not seem like much, but it’s a great benefit for any business that hasn’t dealt with display advertising before.

Epom can be your practice to see if display advertising is the best option for you, even if you plan on using another ad network platform later.

Apart from that, Epom has good merits. It’s an adaptable network that offers display, video, and mobile app ads. It’s also a colleague with multiple other networks to give you lots of different options to reach customers. Best part? Epom is really affordable.

  1. AppLift 

This is a mobile and ad platform that helps mobile apps advertisers to take control of every stage of the cycle. It’s a programmatic platform that allows advertisers to set up their applications as well as grow and retain quality customers.

With this tool, apps can access all the crucial mobile ad inventory around the world and manage their campaigns through a single platform, which delivers modern data consolidation and extended targeting as well as audience management. AppLift allows you to run high volume campaigns anywhere. This lets you achieve flexibility in maximizing yield through its publisher base. It offers easy and simple features tools that manage all the basic advertiser’s needs. 

Ads can be useful for monetizing a website. However, finding the best alternative to AdSense depends on a number of factors, including your audience size and composition of ads on your website, rates, etc.

 The best way to do it is to test a few different options and then decide which one produces the biggest revenue, for us MediaFem will be the choice. 


Also published on Medium.


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